Strategy and tactics. As we enter 2024, those two main ingredients to success will  feature heavily on the minds of business owners, tech workers and the industry at  large. On the strategy side, you have the enormity of cybersecurity issues and the  meteoric rise of generative artificial intelligence (AI) to consider with almost every  decision. Tactically speaking, it’s more about the little things: The refinements, new takes on  old initiatives and other decisions aimed at running a better business or fostering a fruitful  career in technology.